7 Reasons Why Your Online Marketing Needs Professional Management

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For many businesses, outsourcing to a marketing agency has become an important part of their digital marketing strategy. For many reasons, one being that you can’t do it all yourself. We believe that finding the right digital marketing agency can make a huge difference when measuring the return on investment of marketing initiatives.

Here are a few reasons why hiring a professional marketing agency is a no brainer in today’s highly competitive digital world.

Time

As business owners, it’s a constant race to get everything ticked off your to-do list every day. All your time is taken up with meetings, staff training, processing orders, following up on emails, keeping your clients happy and chasing those all-important leads in order to keep your business growing.

At the end of the day, you just want to sit down, relax and switch off, right? But there’s always that extra list of tasks you might be putting off until tomorrow. Those things you just never seem to get around to. Things like updating your business hours on your website, posting to your Facebook page, sending out that email to let your customers know about your sale, and you might have forgotten that a client mentioned they had trouble using your contact form or finding your phone number. So where do you start?

If you’re being realistic, you don’t have time to manage every aspect of your marketing. You need to focus on your business. You are the expert at what you do, that’s why people pay you to do it.

Dealing with Issues Quickly

Say you have an e-commerce store and you rely on your website for those sales, suddenly your website is not functioning properly and customers are unable to place orders. Your losing money every minute. Will you have the time to take the calls, emails and messages that are coming through from unhappy customers while also attempting to get the website back up and running? The reality is, no, you won’t be able to juggle everything. When you have the help of a professional agency, you can depend on them to get things up and running again with minimal disruption to your sales.

Suddenly your website just isn’t working. You’re just seeing a blank screen or an error message. Or your website is hacked and it’s redirecting users to a malicious website, or is showing some unwanted messages. What about when you need important information added to your website very quickly. Or you notice there’s some out-of-date information that needs to be removed or changed.

If you had a plumbing emergency, you wouldn’t hesitate to call a plumber. They know what they are doing, they have the right tools, and everything will be sorted out in no time. So why would you hesitate when it comes to your marketing and your website?

Can you just drop everything when something goes wrong and try to figure out how to fix it? Do you have time to spend hours trying to manage all of this as well as checking if all your marketing efforts are even working?

The most successful business people are the ones who realise early on that you can’t do everything!

Save You Money

By hiring one agency that can take on all of your online tasks you will enjoy substantial savings. Each agency has its own overheads and staff so you will be paying extra fees unnecessarily. That will add up and you’ll end up spending more. Why not spend less, have all your marketing managed by experts who know how to get the best results for an affordable price?

Now hopefully you are in business to make money, and not just to save money. If you attempt to go it alone without the support of a digital marketing agency, it’s going to be more expensive overall than the cost of agency support. As well as having only one agency to communicate your marketing ideas to.

Expertise

Your business relies on you to do lots of things really well, that’s why you’re successful… but learning all aspects of website management and digital marketing doesn’t have to be one them. Hiring a professional agency to manage everything for you is the smart choice because we have access to the right marketing tools and we know what strategies work best because we have tried and tested our methods. Again this is saving you time because you could be spending countless hours putting effort into the wrong things.

Experience

We work with many businesses who trust us to manage everything for them and they tell us it’s such a relief to know their marketing is in expert hands. It takes the guess work out of it because our experience in a range of industries has helped us define what works best. When you hire an agency you’re not just getting our time and effort, but also our experience, knowledge and industry insights. We also have access to the right tools, platforms and resources that make your marketing more effective. We have the knowledge to implement successful campaigns by using SEO, email marketing, social media, reputation management, and content creation such as graphic design and copywriting. So we cover all aspects of your marketing needs.

Latest Technology

We keep up to date with the latest technology and we are constantly upskilling to keep up with the latest developments in technology. Digital marketing is always changing and can be quite complex if you’re not working in the industry. This is why we offer the complete solution to all your online tasks.

In addition to our experience, we can also offer analytics and reports that show you what works best for your business, which methods give the best ROI and we can work on perfecting your marketing efforts.

What About Results?

All of these benefits are really valuable to your business but they mean nothing without real-life results and that comes down to achieving the outcomes you want for your business. From the first meeting with a client, we establish what your short term and long term business goals are. Whether it’s more leads, more revenue or more return customers, we keep this in the forefront of everything we do for your business.

Case Study

As an example of the kind of results we can achieve for a small business, one of our clients started out as a small solo business selling 3d printers from a tiny office. He was struggling to do everything himself and could never find the time to actually market his business to allow growth. He reached out to us to take his marketing efforts off his hands so he could focus on customer service and sales. We rebuilt his e-commerce website, set up all his social media platforms and started posting engaging valuable content, built up his mailing list to send direct emails, even managed his reputation and GMB account, and his sales started to skyrocket, with consistent growth month on month. Today he has a team of 12 staff and has already outgrown a large warehouse in Castle Hill, turning over almost $3 million annually.

We can help grow your business

Mindsite Web Services can do the same for your business. Give you back the valuable hours you need to focus on growing your business while knowing that your marketing strategy is taken care of, that the right message is being delivered across all your platforms and that there is a reason behind everything we do, to deliver you the results you need.

We are confident in our ability and our experience, as well as our clear communication with you so that we can deliver your marketing strategy. We will never make claims or promises we can’t keep. We have a reputation for our success in helping businesses grow and we can do the same for you.

Contact us today for a free no-obligation chat. Call the team on (02) 9161 1696, or email us at hello@mindsite.com.au, or feel free to visit us at our Quakers Hill office at 2.08, T2A, Warawara Cct, Quakers Hill, NSW 2763.