e-commerce Web Design
A well-designed e-commerce website has many benefits. It can help you capture new customers, present your business and its offerings in an attractive and memorable way, and it can even help with search engine optimisation (SEO). In fact, it makes a lot of sense that a well-designed website would bring in more revenue than a poorly designed one. However, great design isn’t the only factor in a successful e-commerce website. There are other important considerations to make, such as the functionality of the store, the site’s ease of use, and its ability to adapt to mobile devices, like smartphones and tablets.
A good e-commerce website is designed to be user friendly and aesthetically pleasing. The layout should be simple, easy on the eyes, with ample white space that makes it easier for visitors to read information without getting overwhelmed or interrupted by too much visual noise. Good design also incorporates a functional navigation bar so users can easily find what they are looking for, resulting in a good user experience.
Websites are more than just a place to put your products online for customers to shop. They need to look good and work well. Customers expect your website design to be easy to use, and it should be. That’s why it’s so important to hire an experienced and knowledgeable designer to build your website. At Mindsite Web Services, we have experience and knowledge in managing e-commerce websites that are tried and tested to be successful. You can trust us to design and maintain your e-store to its full potential.
E-commerce web design is becoming an increasingly competitive area. With today’s demand for online shopping, you really have to fight for conversions and revenue. We take the stress out of managing your e-store by maintaining all aspects of your website and the products or services you offer. We also have experience with many different payment gateways and shipping options so your website always caters to the customer’s preferred methods of purchasing. We can also help with Amazon and eBay integration as part of your e-commerce management plan.
Your customer’s experience is as important to us as it is to you. In fact, we work hard at ensuring they are happy with every aspect of their shopping journey from website design and layout to the checkout process and delivery options. We also take great pride in our customer service team who provide ongoing support not just during the website build, but long after the website is launched.
We will ensure your e-commerce site is engaging and effectively converts a website visitor to a paying customer. Paired with a digital marketing strategy we can help your business grow online successfully. We’re a small team of designers and developers, and we’ll work with you to create a website that stands out from the crowd and maximize your sales.
How E-Commerce Web Design Can Help Your Buisness:
The business was established in 2016, operating out of a small office in Western Sydney with a relatively small daily sales turnover. 3DPO approached Mindsite Web Services in early 2019 seeking to significantly upgrade their eCommerce presence. At the time, they had a Shopify website which was only generating 10% of the sales. 80% of sales were coming through eBay, so their current website was not really working for them.
During the initial meeting our client explained that they needed an eCommerce store that would increase conversions and better accommodate their growing inventory. The business needed advanced functionality for eCommerce as well as a more user-friendly, searchable product listing. They were struggling to find the time to manage and add products to their Shopify store, as well as do SEO and digital marketing. They also required an increased social media presence.
The lack of available time to spend increasing their online presence was impeding the business’ ongoing growth. They needed an agency that could manage all aspects of their online presence. Mindsite Web Services completely rebranded the business, redesigning the logo and website 3dprintersonline.com.au, as well as providing ongoing support.
The new site is more modern, visually appealing and easier to navigate, with clear call to actions throughout. The site was made to be responsive on all devices, as a large portion of online sales today are made on mobiles and tablets. We regularly posted to social media to increase their online visibility, as well as Google My Business posts and quarterly newsletters. We also began to post monthly blogs and perform ongoing on-page SEO throughout the site. Having web designers, graphic designers and content writers in-house, meant we could offer many professional skills in all stages of the project.
Fast forward 18 months and the website ranks significantly higher on major search engines for most 3d printers and consumables in Australia, and as a result, overall conversions and eCommerce revenue has increased. Due to the high turnover of stock 3D Printers Online recently relocated to a much larger space in Castle Hill, with the largest 3d printer retail showroom space in Australia aswell as a large dispatch area, and a team of 5 employees. The partnership of Mindsite Web Services and 3D Printers Online is based on trust and measurable accomplishments, as the company continues it’s phenomenal growth.
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