Skip to main content

Home Projects grAIm

grAIm

Case study

A technical product, pitched to a person.

grAIm is an AI assistant that keeps its memory on your own device and runs on whichever model you point it at, from five or more providers or a local one. That is the entire product, and it is also the hardest thing about it to explain to someone who has never thought about where their conversations go.

  • Project New website build
  • Sector AI software
  • Platform Android beta, iOS to follow

What we did

The work behind the finished site.

Four numbers, three steps, and a claim a visitor can check before signing up.

  • Web design
  • UX design
  • WordPress development
  • Technical SEO
  • Performance optimisation
01

Objective

Make an unusual technical product land with someone who is not technical. On device memory and bring your own model key are the whole point of grAIm and also the parts most likely to lose a visitor, so the site had to make the idea click before it asked for anything.

02

Approach

We led with the claim rather than a feature list. Four numbers sit across the top of the page: all memory stays on the device, five or more providers plus local models, no middleman markup, no conversations reaching their servers. Setup is then reduced to three steps, create, connect and talk, so the commitment looks as small as it actually is. The site was built on WordPress, kept dark to suit the product, and tuned so a page carrying full bleed artwork still loads fast enough to hold a first time visitor.

03

Outcome

Beta signups are coming in. Visitors who arrive with no idea what on device memory means reach the form understanding why it matters to them, and there is one clear route to the Android beta from every part of the page.

Reviews

Rated 5.0 on Google.

Real reviews from business owners across Sydney and Australia wide. Every one of them is verified and public, read as many as you like.

5.0

★★★★★
from 100+ verified Google reviews

Free launch page read

Does your product page explain it, or only describe it?

Technical products lose people in the first screen, almost always by listing features before the point has landed. Send us your page and we will tell you exactly where a first time visitor stops following you.

Rated 5.0 from 100+ Google reviews. No lock in contracts, ever.