Case study
HomeWise Health provides in home care across Greater Sydney, covering aged care, dementia care, disability care, nursing, clinical and private care, and veterans home care. Most people who land on the site are researching for a parent, not for themselves.
What we did
Seven kinds of care, each with its own page and its own way to ask.
Rebuild the HomeWise Health website so it generates enquiries rather than only informing. Families researching care for a parent needed getting in touch to be the obvious next step at every point, not something they had to go hunting for.
We redesigned the site around the seven kinds of care HomeWise provides, giving each one its own page so a family can go straight to the situation they are actually in. The phone number sits in the header on every page. The material people weigh up before they call, the values, the team and what other families say, is given real space rather than a single line. Content was structured for search across Greater Sydney and the build was tuned so pages carrying large photography still load quickly.
Enquiries went up. Visitors can identify the service that fits, understand how the team works, and reach a person without searching for a number. The trust signals that matter most in home care now sit close to the point where someone decides to make the call.
Reviews
Real reviews from business owners across Sydney and Australia wide. Every one of them is verified and public, read as many as you like.
★★★★★
from 100+ verified Google reviews
Care enquiries still come by phone, usually from an adult child on a mobile at the end of a long day. Send us your site and we will count how many taps it takes to reach a real person from every page you have.
Rated 5.0 from 100+ Google reviews. No lock in contracts, ever.
