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Custom web design, SEO and ongoing website management for Lane Cove businesses. Built for practices whose patients arrive by referral and check first.
Reliable, prompt and consistent in meeting our briefs for website services in a professional manner. Quality of service is high and customer service exemplary. I recommend Julian and his team.
– Nathan Burbridge
Why it matters here
Lane Cove has a village centre rather than a shopping strip, and the professional layer above it is dense: dental, physio, psychology, podiatry, general practice, optometry and allied health, most of it serving the same few surrounding suburbs for years.
Patients here mostly arrive on a recommendation, from a GP or a neighbour. That recommendation then gets checked online, and a practice site that is thin on the treatment, vague on the practitioner or awkward to book quietly loses patients who were already sold.
Our website design work here is built for that check. Credentials up front, each treatment explained in the words patients actually use, fees where people expect to find them, and booking that takes one tap.
The search opportunity here is symptom shaped rather than suburb shaped. Very few patients type a suburb next to a specialty, but a great many type the problem or the procedure. Pages built around those pick up patients who would otherwise never find the practice.
The other thing that costs practices here is staleness. A practitioner who left two years ago still on the team page, fees from three price rises ago, a treatment you no longer offer. We hand it over so reception can change those in minutes without waiting on anyone.
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What is included
Scoped around what a patient needs to see before they commit. For a practice that usually means depth on each service rather than a long list, delivered as a custom website with the web development, accessibility and ongoing support handled properly.
A Lane Cove patient is usually deciding between two names given to them, often for something they are anxious about. Who they will see, what happens in the appointment, and what it costs. Accessible responsive websites throughout, because a good share of that reading is done by older patients on a phone.
Structured for the searches patients genuinely make, which are usually a symptom or a procedure rather than your specialty as you would describe it. Optimisation follows the patient, not the practice brochure.
Built on WordPress so reception can update hours, fees and practitioner details without waiting on us. Responsive on every device, your brand identity applied consistently, and WooCommerce or Shopify only where a practice genuinely sells product.
Your options
Not every practice needs a rebuild. Sometimes the site is sound and the booking path is broken. Sometimes the content is too thin for the treatments you offer. We audit before scoping, against the business goals of the practice rather than a template.
Credentials up front, every treatment explained properly, fees where people expect them, and booking impossible to miss. Tailored to the treatments you want more of, and it is the entire online presence for most practices this size.
Separate practitioner profiles, locations with their own hours and booking paths, consistent brand identity across the group, and e-commerce only where a practice genuinely sells product.
A decade of client work
Local, not "servicing the area"
Our office is in Quakers Hill, which is a real drive from Lane Cove. What we do have is experience with practices exactly like the ones here.
We look after a podiatry practice on the Northern Beaches, so patient enquiry paths, booking systems and the way people search for treatment are familiar ground. We will come over for the scoping session, then run the rest on calls and shared screens the way we do for them.
Being nearby or far away changes nothing about how the page performs. It comes down to structure, page speed, schema and reviews, and that is where the work goes.
What we ask for early is clinical rather than creative. Which treatments you would rather do more of, which enquiries waste reception's morning, and what patients ask before they commit. That decides the pages.
Book a visit, either way →
Send us your site. We will show you what the practices ranking above you are doing differently, and tell you honestly whether that gap is a rebuild or content you can fix cheaply.
Straight answers
What practice managers and practitioners ask us on the first call, answered plainly.
It depends on how many services and practitioners need proper treatment. A solo practice is a very different job to a group with six clinicians. We scope it and quote one fixed number.
Four to eight weeks. Clinical review of the wording is usually what sets the pace, and rightly so, because we would rather be slow than inaccurate.
Yes, and health searches are winnable locally. Depth on each condition or treatment does most of the work. We will not promise position one, and be wary of anyone who does.
It is optional. Plenty of this work runs entirely on calls and shared screens, and it runs well. If you would rather sit down, we are glad to, but nothing about the work requires it.
Nearby
We work across the Lower North Shore and the rest of Sydney. These are the closest to Lane Cove.
Three quick steps, under a minute. We come back to you with straight answers, clear pricing and a plan you can keep whether you go ahead or not.
Start with a conversation and whatever you already have. You get the page structure first, then a homepage direction to react to. Then we keep reworking it until you are happy with it rather than until the hours run out.
One fixed quote, agreed before we start. Rated 5.0 from 100+ Google reviews.
